Posts by Lawren

How I read a paper!

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Do you spend way WAY too much time reading research papers? In this episode I explain my rationale for how I read a research paper. This method works most of the time for most papers… Enjoy!
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Want people to open your e-newsletters? Wix.com offers tips, and techniques on how to do exactly that. Learn best practices for creating and sending out newsletters that your clients will love to read.

Creating an engaged customer base is hard to do. And it starts with creating a successful newsletter. Even though social media is important, email is often overlooked. Learn how to best leverage your email marketing.

Learn more at http://www.wixeducation.com

Transcript:
Newsletters offer a simple and affordable way to communicate with your network and strengthen your brand.
In order to write great newsletters, you need to start with the end in mind. That means, you need to know what it is you want your readers to DO when they read your newsletter. This is your call to action and every newsletter needs one.
Examples of a call to action can be to:
· Use a coupon code
· RSVP to an upcoming event
· visit your website to read about new products
Once you’ve established your call for action, try to think about how you can lead readers to it without sounding too pushy.
Next step – The Subject Line
Like you, your subscribers likely scan their email inbox looking to clean it out and delete unwanted mails. Don’t give them an excuse to delete your newsletter! When writing your subject line, use these rules of thumb:
· People are more likely to open emails with a timely or enticing premise in the title.
· Good subject lines are attention-grabbing and thought-provoking. “Our August Newsletter” won’t do the trick.
· Your subject line should be between 5 and 7 words long
· Don’t use all capital letters and be wary of using exclamation points. They can make your email look like spam and many email services will block it.

What’s the best practice? Before you hit send, read the subject line to yourself and decide – would I open this email?
Next, choose great images for your newsletter. They should be relevant to your business, interesting or beautiful to look at. (Or you can just use kittens or babies.) Pictures are a great way to catch your readers’ attention and encourage them to keep reading. When coupled with a catchy title, they can go a long way in increasing open rates.

What’s the best practice? – Use compelling, original images in high resolution. Or kittens.
Content is key to achieving your goal! Not sure how to produce good content? Here are a few tips:
· Make sure your newsletters share either timely, educational or valuable content. Don’t write fluff just to fill the page.
· Break your newsletter up into short paragraphs with headers. Long paragraphs can cause readers’ eyes to quickly glaze over. Get to the point. Write only as much as you need to get the message across.
· Keep jargon out. Don’t try to show off; it’s not a term paper. Use a casual, but professional tone. Be friendly and informative.

What’s the best practice?
Fill your emails with interesting and relevant articles, tips, links to great websites or inspirational ideas. Vary the content in each of your newsletters to keep them fresh. Write content worth reading.
Finally, when sending out your newsletter, remember to think about timing and frequency.
Don’t exhaust your subscribers with constant emails. They’ll unsubscribe. On the other hand, if you promised a monthly newsletter chock full of tips or coupons, keep your promise and stick to a regular schedule.
Send out newsletters in the morning, ideally on a work day. That way, they have the best chance of being read. Emails sent on Friday afternoon can easily get buried in your subscribers’ inboxes over the weekend.

What’s the best practice?
Send out your newsletter once a month or once a season on a Monday or Tuesday morning.
Ready to get started? Check out Wix’s ShoutOut and start creating great newsletters!

links:

http://www.wix.com/
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https://plus.google.com/+Wix/posts
https://www.pinterest.com/wixcom/
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Learn how to turn a simple newspaper article into an eye-catching special framed display. Seattle Framing Guru, Molly Van Nostrand, shows you step-by-step how it’s done. Molly is co-owner of Molly & Jons Fastframe in Seattle’s Madison Valley neighborhood.

How do cells in your body differentiate into other types of cells? Explore cell specialization featuring stem cells and their role in cell differentiation. For examples on types of specialized cells, see our “Specialized Cells” video here: https://youtu.be/wNe6RuK0FfA.

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The Amoeba Sisters videos demystify science with humor and relevance. The videos center on Pinky’s certification and experience in teaching science at the high school level. Pinky’s teacher certification is in grades 4-8 science and 8-12 composite science (encompassing biology, chemistry, and physics). Amoeba Sisters videos only cover concepts that Pinky is certified to teach, and they focus on her specialty: secondary life science. For more information about The Amoeba Sisters, visit: http://www.amoebasisters.com/about-us.html

We cover the basics in biology concepts at the secondary level. If you are looking to discover more about biology and go into depth beyond these basics, our recommended reference is the FREE, peer reviewed, open source OpenStax biology textbook: https://openstax.org/details/books/biology

More detailed information about terms “multipotent” and “pluripotent” as well as stem cell therapy? Check out this excellent article: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4104807/

This video mentions the amazing ability of induced pluripotent stem cells. Here is an article describing this technology in great detail: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3782070/

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Transcript:
This short video will give you tips on how to tell if a journal is peer reviewed. Some journals are peer-reviewed, meaning that experts in the field review the articles before they are published. Not all journals go through the peer-review process. There are three main ways to find out if a journal is peer reviewed. Number one, check the journal’s website. Simply google the name of the journal and find its official website. Once there look at the editorial statement or instructions to authors for references to the peer-review process. References to the process could include words like “Peer Review, Refereed, Reviewed, or Blind Review”. Number 2, limit your search to peer-reviewed sources only. Some periodical indexes or article databases allow you to limit your search to peer-reviewed sources simply by selecting a tab or checking a box on the search screen. Number 3, you can search for the journal name in Ulrich’s Global Serials Directory to determine if a journal is peer-reviewed. Simply type in the name of the journal, then check for the referee jersey symbol. This symbol indicates that the journal is peer-reviewed. You can also click on the journal title to see the full record. In the full record, there will be information on whether or not it is peer-reviewed. Helpful Hint: Even if a journal is peer-reviewed, an individual article in that journal may not be. Some article types, including book or articles reviews letters, editorials, or news items, may not have gone through the peer-review process. When in doubt, check with a library staff member, your professor, instructor or teaching assistant. This concludes this short video. Thank you for listening

How to write an opinion article
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How to write an opinion article in 6 easy steps.

Times Spark Article-10(sep.14)

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Times spark article-10(sep.14)
Link-http://epaperbeta.timesofindia.com/Article.aspx?eid=31809&articlexml=Indians-flock-to-Asian-havens-to-park-wealth-14092017001057#
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