When you write articles, you must ensure that they are original. Many writers use content available on the internet or books and use it as it is in their articles. This is called plagiarism and is not allowed. It will not help your business because readers will think that your products are also not original. It will seriously dent your brand image. So when you are required to create unique articles, you can follow the following 5 strategies.
Â Examples: It is a sign of a good writer that he gives many examples to illustrate what point he is making. While writing, one is usually focused on explaining a concept or idea but if the explanation is limited to concepts, then there is a possibility that the reader will interpret it in his own manner depending on his past experience. When you give examples, your article comes alive. You can also create variations of the same article by changing the examples.
Â Personal experience: If you are running a business then you will have gathered a lot of experience. When you include snippets of such experience in your articles, you are giving a personal touch to your subject. Readers will be better able to relate to your experience. When you write in the manner that you also faced the same problems and what you did to solve them, people instantly connect with your story. Since your experience is unique, your articles will also be unique.
Â Imagination: When you do not have personal experience, you can use your imagination and build stories or cases. This will also give your readers a vicarious experience of what you are saying. With imagination, you can create the most beautiful, creative, emotional and intelligent ideas and feelings. Since your imagination is unique to you, you can create as many articles as you want.
Â Make connections: While writing articles, it is a rule not to copy someone else’s content. It is called plagiarism and undermines your capacity of writing original content. However, many times, the subject is so narrow that there is no choice but to repeat the same content. In such case, you can think and discover some connections between the content and something in your memory or a related subject. When you make such connections, your article becomes unique.
Â Convert to list: When you are not able to do any of the above, then you can simple rehash the content and convert it into points i.e. convert prose into bulleted points or numbered lists. This will give a new look to the same content and will be considered an original article.
Use the above 5 ways to create unique articles. The more you create, the better for your business.
Do you want to learn more about how I do it? I have just completed my brand new guide to article writing to build your list: