Posts Tagged ‘Mobile’

Mobile Marketing News | |
At Mobile Moxie we’ve developed a database of articles and news that is related to mobile marketing. This tool will help you find various tweets from Twitter that are related to mobile marketing.

Simply put in a keyword hit the search button. The results you’ll get will include a shortened link to the article, in addition to a permalink that will take you to an archive copy of the original news even if it’s been removed from Twitter.

You can also search for news by date, or a specific Twitter account if you know the Twitter ID. The results you’ll get from doing a search will contain links to mobile marketing information, tutorials, statistics, articles and products.

To try our tools for free go to this page and register with the promo code ‘YouTube’:

Cindy Krum, the founder of Mobile Moxie, provides expert consulting services, corporate trainings, and speaking opportunities. You can also turn to Mobile Moxie for groundbreaking mobile marketing tools and mobile marketing tips.

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Video Rating: / 5

The line between editorial content and advertising in news media is blurrier and blurrier. That’s not bullshit. It’s repurposed bovine waste.
Video Rating: / 5

Mobile broadband technology facilitates wireless high speed internet access through portable modem. In this technology digital information is transmitted and received through radio signals. The same technology is used by cell phones. The main difference between regular cell phone technology and mobile broadband technology is that in the case of former, only voice data is communicated, and in the case of latter other types of data like web pages, emails, various types of files are passed on. Various standards adopted by mobile broadband technology are GPRS, IPW, LTE, 3G, WiMAX, Flash-OFDMA, EV-DO, etc. Among the standards, EV-DO and EDGE are widely used on GSM network while HSPDA, HSUPA and HSPA are employed on 3G, Foma and UMTS network.

Categories of mobile network technologies

Cell phone network technologies could be divided into two categories- Global Systems for Mobile communication (GSM) and Code Division Multiple Access (CDMA). These two technologies are popular different parts of the world. Europeans prefer GSM while Americans’ first choice is CDMA. The prime technical difference between these two technologies is based on sharing of the space on radio spectrum. Divergent algorithms are used by these two technologies. This feature enables numerous cell phone users to share radio frequencies without creating disturbances in each others’ networks.

3G technology

The most popular standard among all mobile broadband technology standards id 3G or third generation mobile technology. This technology has been developed simultaneously by both GSM and CDMA. Both networks employ their own version of 3G technology to provide high speed internet access to their users.

GSM network features

GSM broadband networks employ the HSDPA technology. HSDPA is the abbreviation of High Speed Down-link Packet Access. HSPDA enabled network can transmit and receive both data and voice signals. This unique feature of this technology allows it users to browse the internet and converse at the same time. In this technology data transfer speed is increased considerably by focusing on downloading information rather than uploading. The average downloading speed of HSDPA is 400Kbps-700Kbps. Special networking hardware is required to access HSDPA mobile broadband. A PC card with broadband features could which be plugged into a laptop is a popular device. Also a gadget with built-in HSDPA card could be used. It is imperative to be I the range of HSDPA signal zone.

CDMA network features

EV-DO technology is used by CDMA broadband networks. EV-DO stands for Evolution Data Optimized. It operates on a part of cell phone network which is dedicated to data only. A huge amount of bandwidth is required for voice calls. CDMA networks increases data transmission rate to a great extent by segregating the data channel from voice channel. It enhances the network speed and thus multimedia, email and internet works much faster. The drawback of CDMA is that conversation and internet browsing cannot go on simultaneously. The average speed of EV-DO is 300Kbps-400Kbps. To access an EV-DO networked-DO hardware is required. This hardware is generally connected to a laptop through an USB port or other standard PC card slots. It acts as an antenna to transmit and receive broadband signals. For fast mobile broadband communication, the device should be within the range of EV-DO network.

Samuel Jefferson is a highly skilled and efficient technical expert. He hails from USA. His high profile technical knowledge owes to his educational background which includes a graduate degree in science and Systems management. He is a prized possession of technical team

Stan Kurkovsky is a Professor of Computer Science at Central Connecticut State University. His research interests are in the areas of mobile and pervasive computing, software engineering, and computer science education. He has published over 70 peer-reviewed conference papers and journal articles. Dr. Kurkovsky has been serving as the principal investigator on a number of NSF and industry grants with a total funding in excess of two million dollars. He is currently serving as the PI on an NSF TUES/CCLI grant “Using Mobile Game Development to Improve Student Learning and Satisfaction in Introductory Computer Science Courses,” which is directly related to this talk.


A new Android mobile app has been developed which makes reading newspaper electronically very easy. This app is exclusive to android mobile users. It delivers a new dimension in a way that it enhances content from printed articles using Smartphone. It delivers rich content from digitally watermarked images featuring on the front pages of various newspapers.
Readers can download Mobile Reader application and instantly view video, slideshows and other content of interest from the newspaper. Newspaper reading mobile app uses the phone’s camera to see digital watermarks which have been embedded into printed images. This provides and delivers interactive, informative multi-dimensional experience from static newspaper pages. This application provides an opportunity to the news media to a new era of integrating print media with electronic assets that will greatly enhance the readers’ reading experience with the aid of live video and information , giving them enlightenment and enjoyment.  The advertisers also stand to gain as they have a new medium for advertisements.
Digital Mobile Reading app is presently available for Android enabled Smartphone, simply provides with an innovative and smart and powerful medium to a establish a new level of engaging readers.  It also helps in attracting a new generation of readers by providing exciting, interactive experience while going through newspaper articles.
Readers have to simply hold their Smartphone four to six inches above the internet-enabled images, which are identified by a small phone icon. The app instantly recognizes the images and connects readers to related digital content such as video and slides in relation to a news item.  The newspaper reader never had it so good. Now he can relive the convenience of routinely browsing the printed pages along with the ability to instantly access timely, deep, multimedia, news content previously available only online.  Newspaper, magazines and other print news media, in a way, have become web browsers connecting readers to a windfall of information, entertainment and a rich reading experience. Mobile reader app developer has facilitated digital watermarking of print ads which greatly enhances value proposition to the publication’s advertisers.
This app lets mobile devices to see and hear media content through its cameras and microphones. The readers can simply direct their Smartphone at the printed content they are interested in and they are instantly produced a range of network services such as a product’s sale and purchase, video, which can be saved for later viewing or to be shared with others.
Mobile Reader android app development has done wonders to the news industry and in a way, it has completely changed the way people will go through the news now.

For more information about Android Apps Development you can hire our Android Developers.